In today’s world, personal branding and professional style have become crucial elements in building a successful career. Whether you’re a high-powered executive, a real estate professional or someone looking to raise your profile and career, your personal brand and wardrobe speak volumes about your professionalism, competence, and confidence. One way to learn from experts in this area is to look to TV anchors who are well known for their style and personal brand. Let’s take a closer look at how you can learn from some TV personalities we have identified as personal brand leaders. Watch these 4 style pros and apply their tips and tricks to develop your own personal brand, wardrobe, and professional style.

Nora O’Donnell – Best for the High-Powered Female Executive

Nora O’Donnell who most notably anchors the CBS evening news is always sharp with a strong sophisticated –yet simple professional style. She is an excellent example of a high-powered female executive who has developed a strong personal brand through her wardrobe and style choices. One of the key takeaways from O’Donnell’s style is the importance of simplicity and elegance. She often opts for tailored suits, classic dresses, and minimalist accessories. This approach emphasizes her professionalism and authority while still remaining stylish and feminine. ***Alexander McQueen is a common theme in her wardrobe and you’ll notice it’s styled completely differently than what’s typically displayed on their website or how their clothing is promoted.

When it comes to developing your personal brand, take a page from O’Donnell’s book and focus on creating a wardrobe that exudes elegance and sophistication. Invest in well-tailored pieces that will last you for years to come, and don’t be afraid to incorporate bold statement pieces to add personality and flair.

Kenny “The Jet” Smith – Best for Male Executives and Real Estate Professionals

Kenny “the jet” Smith is a retired NBA player television analyst on Inside the NBA and more. He’s known for his impeccable style, and is an excellent example of how male executives and real estate professionals can create a powerful personal brand through their wardrobe choices. Smith often opts for classic, tailored pieces, and notable color choices for suits, blazers, and dress pants. He also knows the importance of adding personality to his wardrobe through his accessory choices, with bold ties, wide peak lapels or unique pocket squares.

Check out Kenny Smith on TNT and focus on investing in classic, timeless pieces that will last you for years to come. Don’t be afraid to experiment with color and accessories to add personality and be mindful of your goals and non verbal cues.

Al Roker – Best for the Tasteful Gentleman Embracing a Mature Look

Al Roker is a journalist, weather forecaster, and television personality who is well known for his tasteful, mature style. He is an excellent example of a gentleman who has embraced a more mature look while still remaining stylish and sophisticated. Roker often opts for classic, tailored pieces, such as suits and blazers, and he knows the importance of investing in quality materials that will last.

When it comes to developing your personal brand, take a page from Roker’s book and focus on investing in high-quality pieces that will stand the test of time. Don’t be afraid to experiment with different textures and materials, such as wool or cashmere, to add depth and richness to your wardrobe.

Jenna Bush – Learn how to Raise Your Profile & Career Through Updating Wardrobe and Make-up

Jenna Bush Hager is a journalist, author and television personality who is well known for her now bright and polished style on her show with Hoda Kotb. She is an excellent example of someone who has raised her profile and career through updating and enhancing her wardrobe and makeup choices. Bush often opts for bright, bold colors and statement pieces with patterned blouses or statement necklaces. She clearly knows the importance of a polished makeup look with a focus on bold lip colors, defined brows and a complimentary hair length and style. Kudos to the stylists and artists who helped her develop this look, maximizing her features as the focal point.

Your personal style is a brand that can enhance, -or hurt your professional goals. Check out The Clothing Coach Blog and San Francisco studio, or schedule a free call to better learn how to develop your wardrobe and personal brand.