Author: Magdy K.

Mindset: The Power of Attitude when Shopping

Are you ready to take your shopping game to the next level? It’s time to shake off the notion that shopping is a chore and embrace it as a personal investment that enhances your image and wardrobe. And guess what? With a little guidance from a fashion expert, it can be an effortless skill that fits your budget and can even be passed on to others, AND…you may actually enjoy the process. So buckle up and let’s dive into the wonderful world of mindset and attitude, plus…shopping!

Picture this: you stroll into a store (or head to your laptop) with a positive mindset, eager to explore new styles and unleash a powerful brand image. Instead of sticking to the same old outfits, you embrace the idea of trying out a new style that’s complimentary to your goals, while remaining authentic to your personality. Now before you even begin, you remember that your attitude plays a significant role in making shopping a breeze.

Instead of dreading the experience, think of it as a fun and pleasurable activity. Channel your inner confidence and view it as a chance to curate a wardrobe that speaks volumes about who you are. Remember, it’s not the fashion it’s the passion so think of it in terms of your goals. It’s not about being trendy and a fashionista, it’s understanding: Is my shopping event driven? Would I like to enhance my image at work? Do I need a new job? New career path? Meet a new partner? Attract more invitations and opportunity? etc…

Understanding the possibilities of a new or enhanced brand image relative to your desires can help you realize, this is more than new buttons and threads.

Now, let’s talk about the experts who can take your shopping experience to new heights: clothing coaches. These wizards of style have an unparalleled understanding of fashion, body types, and personal preferences. They are like fairy Godmothers and Godfathers, guiding you through the overwhelming fashion maze and helping you make informed, -High Value decisions.

Imagine having a knowledgeable companion who can introduce you to the lasting trends that are right for you, identify wardrobe essentials and maximize the potential of your existing clothes. With their expertise, you can build a versatile wardrobe that reflects your unique personality and lifestyle. Not to mention, they can help you create a budget-friendly shopping plan ensuring you make savvy investments in pieces that will stand the test of time. You will learn how to see your wardrobe as puzzle, full of curated pieces punched in with statement pieces to make a complete picture. Once complete, you rarely shop and have a minimal clothing spend.

But the benefits don’t stop there! By adopting the right mindset, embracing a positive attitude, and seeking guidance from a clothing coach, you’re not just shopping for today; you’re acquiring a lifelong skill. With time, you’ll become a pro at selecting clothes that flatter your body type, suit your style, and align with your values. Say goodbye to fashion faux pas and hello to conscious and intentional choices that contribute to sustainable fashion practices. Your confidence and non verbal cues are elevated effortlessly.

Now for the cherry on top: you become a fashion inspiration for others. Your newfound confidence and knowledge can empower those around you. Share your experiences, tips, and tricks with friends, family members, and anyone who could use a sprinkle of fashion magic. Together, we can create a world where everyone feels confident and stylish (and makes high value better informed shopping decisions).

I encourage you to decide it’s time to embrace shopping as a personal investment. Let’s ditch the old mindset, revamp our attitudes and let the expert clothing coaches guide us to a wardrobe that truly represents who we are.

It’s not the fashion, it’s the passion!

clothing coach image consultant clothing line custom

For more personalized strategies to develop or enhance your personal brand image, visit The Clothing Coach Studio in downtown San Francisco, or book a call to learn about our coaching, custom suiting, Tailoring services and more!

The Power of Style: A Life Hack for Success

In a world brimming with possibilities, why not seize the opportunity to create a distinctive brand image and style that sets you apart from the crowd? Contrary to popular belief, caring about your appearance and cultivating a strong personal brand is not merely vanity. It’s a life hack that can unlock doors to success in both your professional and personal life. Let’s dive into the world of style and discover how it can be transformative for your life.

1.First Impressions Matter: Picture this: you walk into a room wearing “the right” outfit that reflects your unique personality. People can’t help but turn their heads and think, “Now, there goes someone who knows how to make an entrance!” or my personal favorite…”Who is that!?” The truth is, whether it’s a job interview or a first date, first impressions are like the opening lines of a book. Make them captivating, and you’ll leave a lasting impact.

2. Confidence is Contagious: Developing a strong style and brand image goes hand in hand with boosting your self-confidence. When you feel good about how you present yourself, that inner glow radiates to those around you. Suddenly you become a magnet, attracting opportunities and positive interactions. Remember, confidence is the ultimate accessory that never goes out of style.

3. The Power of Non-Verbal Communication: We’ve all heard the saying, “Actions speak louder than words.” Well, the same goes for your appearance. Your style becomes a non-verbal language, conveying messages about your personality, professionalism and attention to detail. It’s like a secret code that resonates with like-minded individuals and attracts the right kind of attention. Let your style do the talking!

4. Stand Out in a Sea of Sameness: In a world full of copycats and conformity, cultivating your unique style is like sporting a superhero cape. It sets you apart from the sea of sameness and ensures you’re unforgettable. Remember, you’re not just another face in the crowd; you’re an extraordinary individual who deserves to be seen and celebrated.

5. Life is Too Short : Life is an adventure, it’s your adventure and your style should reflect that. Embrace bold colors, experiment with patterns, mix and match unexpected pieces. Look your best, because well why not? It’s only going to raise your quality of life experience. Break free from the chains of following trends or fashion norms and express your individual personality. And be mindful of your goals!

Caring about your appearance and cultivating a strong style is far from superficial; it’s a life hack that opens doors both professionally and personally. So, go ahead and embrace the power of style. Let your unique brand image become a vibrant reflection of your personality. Remember, when you look good, you feel good, and the world can’t help but take notice. Unleash your style superpowers, and watch as the world becomes your runway!

It’s not the fashion, it’s the passion!

For more personalized strategies to develop or enhance your personal brand image, visit The Clothing Coach Studio in downtown San Francisco, or book a call to learn about our coaching, custom suiting, Tailoring services and more!

The Transformative Power of Wardrobe: 4 ways Your Style Fuels Success

Fashion is more than just a means of dressing; it’s a tool that can influence our mindset, boost confidence and help us achieve our goals. Let’s explore the profound impact (whether you like it or not) of wardrobe choices on our attitude and inspiration, backed by scientific research and popular examples that demonstrate its transformative potential.

  1. The Psychology of Dressing: Scientific research on “enclothed cognition” reveals that what we wear can significantly affect our behavior and mindset. By donning clothes associated with competence and success, we can enhance cognitive performance and bolster self-assurance (confidence). Dressing the part not only boosts confidence but also aligns our appearance with our desired outcomes, setting the stage for success. This is why there is no such thing as “fake it til’ you make it” for a true professional, your simply outwardly projecting the desired outcome you are already working towards.
  2. Harnessing the Power of Colors: Color psychology plays a vital role in influencing emotions and mindset. Incorporating specific colors into our wardrobe can have a profound impact on our daily lives. For example, wearing red enhances energy and confidence and generally a power color, while blue promotes calmness and focus. By strategically incorporating colors aligned with our goals, we can tap into their psychological effects and empower our mindset to achieve greater success.
  3. Wardrobe as a Form of Self-Expression: Our wardrobe is a canvas for self-expression, allowing us to showcase our personality, values and aspirations. When we curate a wardrobe that authentically reflects who we are and what we aspire to be, it becomes a powerful reminder of our true selves. This connection between our inner self and outward appearance again fosters confidence, fuels creativity and supports personal growth. As a professional of substance, this extends to the fabrics, fit and make of your garments, not simply style or trends.
  4. Inspiration from Role Models: Prominent figures in various fields use their personal style to inspire others and convey their messages effectively. Icons like Michelle Obama, Tim Gunn, Steve Jobs and Iris Apfel have harnessed the power of wardrobe to make a lasting impact. Their unique styles embody confidence, authenticity and passion, underscoring how our clothing choices shape our identities and influence perceptions. Their style and wardrobe choices are clear reflections of there personality and goals. Even for tech gurus this extends beyond ‘decision fatigue’ (commonly overused and misused explaining the simple and repetitive style worn by some icons). By studying the fashion choices of role models aligned with our goals, we can draw inspiration and adapt their principles to our own aspirations. This is to draw inspiration, you must try to be the best you.

Scientific research confirms that our wardrobe choices have a more influence on our mindset, confidence than we realize. This directly impacts your ability to achieve goals. By understanding and accepting these principles of psychology, we can harness the transformative power of our style. Embracing wardrobe as a form of self-expression and drawing inspiration from role models allows us to authentically reflect our inner selves while inspiring personal growth and fostering success.

Unlock your true potential by embracing the transformative power of your wardrobe. Let your style become a catalyst for positive change and a reflection of your authentic self. Besides, you have to get dressed anyhow; why not turn a necessary cost into an investment in your self?

For more personalized strategies to develop or enhance your personal brand image, visit The Clothing Coach Studio in downtown San Francisco, or book a call to learn about our coaching, custom suiting, Tailoring services and more!

The Dark Side of Fast Fashion: Unveiling the Hidden Costs of Social Media-Driven Addiction

In this era of social media, fashion trends come and go at an astonishing pace. Thanks to the influence of platforms like Instagram and TikTok, the demand for affordable and constantly changing clothing has skyrocketed. Brands such as Shein and Fashion Nova have capitalized on this phenomenon, flooding the market with thousands of new styles and trends every week. However, beneath the glitz and glamour lies a disturbing truth: the addiction to fast fashion perpetuated by social media comes with a hidden cost not just during production but also through consumption.

Cheap Fabrics: A Double-Edged Sword

One of the primary drivers of the fast fashion industry is the use of low-quality fabrics that are inexpensive to produce. While this may seem like a bargain for consumers, the true cost of these fabrics is alarming. Many of these materials are petroleum-based, derived from non-renewable resources and treated with toxic chemicals. The manufacturing process involves multiple stages of these chemical treatments, which not only harm the environment but also have adverse effects on human health as a part of your wardrobe.

Environmental Consequences of Fast Fashion

As the demand for new styles increases, so does the production of clothing. This leads to excessive resource consumption, water pollution, and the emission of greenhouse gases. Moreover most fast fashion items end up in landfills, where they contribute to the growing problem of textile waste. These garments are typically made from synthetic fibers that do not biodegrade, further exacerbating the environmental crisis.

Hidden Dangers: The Case of Shein

Recent scientific studies have shed light on the dangerous levels of toxic substances found in clothing products from popular fast fashion brands like Shein. In particular researchers have discovered alarmingly high levels of lead, a heavy metal known to have severe health consequences. Lead exposure can lead to developmental issues, neurological damage, and even cancer. The prevalence of these harmful substances in clothing is a result of the relentless pursuit of low production costs and limited oversight in the industry.

Unveiling the True Cost

It’s crucial for consumers to understand the true cost of their fashion choices. While fast fashion may appear affordable and trendy on the surface, it comes at the expense of human lives, environmental degradation and health risks. It seems to compliment affordability, but like most products like food, at a major hidden cost. By indulging in this addiction, we inadvertently support an industry that perpetuates unethical practices and contributes to the deterioration of our quality of life.

The Power of Conscious Consumption

If we ever truly want to break free from the cycle of fast fashion and low grade materials, we have to realize we have all the power. As consumers, we hold the dollars to drive change. We vote with our dollars much more often than we do at the ballot box. By opting for well made natural fibers and making our fashion choices in line with our personality and goals, we can support brands that prioritize worker welfare, use natural materials, and promote longevity in your garment purchase.

The addiction to fast fashion fueled by social media has accelerated the flow of low-quality fabrics, environmental degradation, and hidden health risks. The rapid production and consumption cycle driven by brands like Shein and Fashion Nova have far-reaching consequences that cannot be ignored. It is time to shift our focus from fleeting trends and just blaming energy grids, and start embracing a more conscious approach to fashion. By doing so we ultimately redefine what it means to be fashionable in a sustainable world and most importantly improve our quality of life.

For more, Schedule a call with us and visit The Clothing Coach Studio in Downtown San Francisco.

Sources:

  1. Johnson, J. (2022). The Problem with Fast Fashion: How Shein and Fashion Nova Are Fueling the Addiction. Fashion Revolution. [Link]
  2. Moore, S. (2022). The Environmental Cost of Fast Fashion. National Geographic. [Link]
  3. Sharma, A. (2022). Toxic Clothing: A Hidden Danger in Your Closet. EcoWatch. [Link]
  4. Thomas, L. (2022). The Dark Side of Fast Fashion: Why We Need

The Power of a Well-Fitted Custom Suit

It’s a fast-paced world out there and first impressions matter more than ever. Whether it’s for a job interview, business meeting or a special occasion, online or in-person….presentation plays a significant role in how others perceive us and (more importantly) how we feel about ourselves. One aspect that can truly transform a person’s appearance and confidence is a well-fitted custom suit. Beyond just looking sharp, a perfectly tailored suit has the power to enhance self-assurance, positively impact financial goals, and leave a lasting impression. Let’s delve into this transformative journey and explore three compelling ways a custom suit can make a difference.

  1. Increased Confidence: There’s an undeniable connection between how we feel and how we perform in various aspects of life. A well-fitted custom suit has the potential to boost confidence levels significantly. When you wear a suit tailored specifically for your body, it accentuates your best features and fits you like a second skin. It wears you more than you wear it. This tailored perfection can instantly make you stand taller, exude self-assuredness and radiate an air of professionalism. The compliments and admiration you receive when you step out in your impeccably fitted suit can bolster your self-esteem, providing a solid foundation to tackle any challenge that comes your way.
  2. Professional Advancement: In today’s competitive job market, personal branding is crucial for professional success. A custom suit not only enhances your appearance but also reflects attention to detail and a sense of professionalism. When you walk into an interview or a business meeting wearing a well-fitted suit, you signal to others that you take your career seriously. This positive impression can open doors to new opportunities, increase your chances of securing a job and potentially lead to promotions and salary advancements. A custom suit becomes an investment in your professional future, as it helps you project an image of competence, reliability and dedication to success.
  3. Impact on Financial Goals: Believe it or not, a well-fitted custom suit can directly impact your financial goals. When you present yourself with confidence and exude professionalism, you naturally inspire trust in others. You will also inspire higher offers. Whether you’re a salesperson, an entrepreneur or a corporate executive, the way you dress can influence client relationships and business partnerships. A tailored suit signals that you are committed to delivering quality and attention. This perception can enhance your credibility, leading to more successful negotiations, increased sales, and better business opportunities. Whether a client or potential supervisor, they know better than to give you a low ball offer. They subconsciously realize you are more expensive to court ()similar to a hot date). Ultimately, this positive impact on your professional life can contribute to the growth of your income and financial stability.

Investing in a well-fitted custom suit is more than just a sartorial choice; it’s a transformative experience that can positively impact various aspects of your life. From increased confidence to professional advancement and financial success, the power of a custom suit lies in its ability to elevate your image and leave a lasting impression. Remember, it’s not merely about wearing the suit but how it makes you feel and the message it conveys. So embrace the transformational journey of finding your perfect fit, and watch as your confidence soars and your financial goals become more attainable than ever before.

To find out how with a custom strategy for you, contact us and meet us from anywhere in the world from our home base, The Clothing Coach Studio in San Francisco’s Union Square.

What is Polyester?


Polyester is a type of synthetic fiber that is commonly used in clothing and textiles. It’s important to learn a bit about polyester, its impact on both the environment and our health; and why you should NOT be a polyester investor.

Polyester is made from petroleum, which is a non-renewable resource. It’s refined through a process called polymerization, where the raw material is heated and mixed with chemicals to form long, strong fibers. These fibers are then spun into thread, which can be woven or knitted into fabric. The primary factors and attribute behind it’s production is that it’s more cost effective for manufacturers and production. It’s great for the oil industry, yet not so much for you.

One of the biggest environmental concerns with polyester production is the use of fossil fuels. The process requires a significant amount of energy, which contributes to greenhouse gas emissions and other toxicities into the atmosphere. Plus the production of polyester requires large amounts of water, which can strain local resources and cause pollution when wastewater is discharged. Not to mention the tremendous amount of chemicals introduced to turn into durable fabric often include lead, formaldehyde and other cancer causing chemicals.

Besides the environmental impact, polyester also has potential health hazards. Here are three ways polyester can be harmful when you wear it:

  1. Skin irritation: Polyester fibers can be itchy and cause skin irritation, especially in people with sensitive skin.
  2. Breathability: Unlike natural fibers such as cotton or linen, polyester doesn’t breathe well. This can cause you to feel hot and sweaty, especially in warm weather.
  3. Microplastics: When you wash polyester clothing, it sheds microfibers that can end up in our waterways and harm marine life. These microfibers are also believed to be harmful to human health, as they can be ingested through drinking water or by consuming contaminated seafood.

Despite its negative impact, polyester remains a popular choice for clothing manufacturers due to its durability, affordability, and is in over 50% of overall off the rack clothing production. There are sustainable alternatives available, such as cactus or mushroom based leather over cheap faux “vegan” vinyls/pleathers. Mi Terro is innovating a fabric that’s derived from milk is the base.

So while polyester may be a convenient and cheap option, it’s important to consider its impact on the environment and our health. Especially if you have passionate concerncs on climate change, your clothing choices are among the most important. By choosing sustainable alternatives and being mindful of how we care for our clothing, we can make a positive impact on our wardrobe and the world around us.

For more, visit us The Clothing Coach Studio in San Francisco’s Union Square!

4 Ways to Enhance Your Wardrobe

Have you ever thought about how you can leverage your wardrobe and clothing choices to develop a strong personal brand image? Ever consider that you clothing costs can be turned into a marketing investment?

Your personal brand is all about how you present yourself to the world, and your clothing plays a crucial role in this. The right choices can help you project the image you want and create a strong personal brand that sets you apart from the crowd.

So…how can you use your wardrobe to develop a strong personal brand image? Here are a 4 tips:

  1. Know Your Style

The first step in building a strong personal brand image through your wardrobe is to know your style. This means understanding what looks good on you, what you feel comfortable in, and what reflects your personality and values. Your wardrobe should be a reflection of who you are and what you stand for. Ask yourself, what are my goals? How has my style been serving me? Do I really not care, or it’s just that I don’t know?

  1. Invest in Quality Pieces

Investing in quality pieces is another important aspect of building a strong personal brand image through your wardrobe. Don’t be a polyester investor! Quality pieces not only look better but also last longer, which will save you money in the long run. When shopping for clothing, look for pieces that are well-made, fit you perfectly (after a visit with my tailor), and reflect your personality.

  1. Pay Attention to Details

Details matter when it comes to creating a strong personal brand image through your wardrobe. This means paying attention to things like fit, color, and accessories. Make sure your clothing fits you properly,( yes, the repetition is intentional) choose colors that complement your skin tone and hair color, and accessories is where you can best reflect your personality. (pocket squares/jewelry/glasses/pins etc.)

  1. Dress for the Occasion

Dressing for your environment and occasion is also important when it comes to creating a strong personal brand image through your wardrobe. This means dressing appropriately for different situations, whether it’s a business meeting, a networking event, or a social gathering. Dressing appropriately shows that you respect the situation and the people you are with, and is where non verbal comminucation can be most impactful. This is where you make a strong statement, without speaking.

Your wardrobe plays a crucial role in developing a powerful personal brand image. This will literally boost your confidence, improve your posture and raise your profile. By knowing your style and investing in quality pieces, you can create a wardrobe that reflects your personal brand and sets you apart from the crowd.

For more you can always book a call, or plan a visit to The Clothing Coach Studio in San Francisco’s Union Square!

5 Ways to Develop Your Personal Brand Now

If you want to stay competitive in today’s business world, creating a strong personal brand and professional image can be the key to unlocking new opportunities in your career and towards your goals. Your personal brand and professional image are the combination of your reputation, your expertise, your network and your personality. These elements can work together to help you stand out in a crowded marketplace and open doors to new opportunities.

Here are some ways you can leverage your personal brand image to create new opportunities in business and the workplace:

  1. Develop a clear personal brand statement: A personal brand statement is a brief statement that summarizes who you are, what you do and what makes you unique. It should be memorable and easy to understand. For example, “I’m a digital marketing expert who specializes in social media strategy for small businesses.” A clear personal brand statement can help you differentiate yourself from others in your field and create a strong first impression. Deliver that with a polished presentation, your already increasing your chance to close by 5,000% (at least)

Case Study: Gary Vaynerchuk, CEO of VaynerMedia, has built a personal brand as a social media guru and entrepreneur. His personal brand statement is “Empowering Entrepreneurs to Chase Their Dreams.” (Not “fashionable” but clearly has a personal brand style complimentary to his professional goals)

  1. Build a strong online presence: In today’s digital age, your online presence can be just as important as your in-person presence. Create a professional website or online portfolio that showcases your work, experience and accomplishments. Make sure your social media profiles are up-to-date and reflect your personal brand and why pay for a professional headshot if your not looking your professional best? Pictures speak, as do you when you are not talking.

Case Study: Rand Fishkin, founder of Moz and SparkToro built a strong online presence through his blog and social media presence. His personal brand is focused on marketing and SEO expertise. (has a clear brand image presentation, great headshot for linked in, complimentary to his professional goals)

  1. Network strategically: Networking is crucial for building new business relationships and uncovering new opportunities. Attend industry events, join professional organizations, and connect with others in your field on LinkedIn. This is imperative when starting out, but should never be forgotten. Be strategic about who you network with and focus on building quality relationships. Utilize a powerful look that is inviting and encourages others to start conversations with you. (Great coat, it’s so soft! It’s cashmere, oh wow! Wait, what do you do?? -You take it form here.)

Case Study: Arianna Huffington, founder of The Huffington Post, is known for her extensive network of business leaders and influencers. She has leveraged her personal brand and network to create new opportunities and partnerships, and clearly has always maintained a strong personal brand image over the years that’s complimentary towards her professional goals.

  1. Speak at conferences and events: Speaking at conferences and events can help you establish yourself as an expert in your field and reach a wider audience. Look for speaking opportunities at industry events or start by speaking at local business or networking events. Any excellent speaker, will tell you the power of looking good and feeling good. Look so confident that your posture improves, and you walk it like you talk it.

Case Study: Simon Sinek, author and motivational speaker, has built a personal brand around his message of “Start With Why.” He speaks at conferences and events around the world and has built a following of millions through his TED Talks and online videos. Again not your definition of fashionable, but has a thought out personal brand image, that’s yes, you guessed it; complimentary towards his goals.

  1. Write thought leadership content: Writing thought leadership content such as blog posts, whitepapers, or e-books can help you establish yourself as an expert in your field and attract new business opportunities. Share your content on your website, social media, and industry publications to reach a wider audience. And if your going to be in the public eye, respect the publics eyes. It’s a service to make yourself more approachable, relatable and someone to inspire and aspire to be.

Case Study: Neil Patel, digital marketing expert and founder of Neil Patel Digital, has built a personal brand around his expertise in SEO and content marketing. He has written numerous blog posts and articles on these topics and has been featured in top industry publications. He has a signature smile and look. Find me a pic of his without that wonderful positive smile. This is an easy one that is complimentary towards anyone’s professional goals.

Creating a strong personal brand and professional image can open doors to new opportunities in business and the workplace. I know you know this, now stop fighting it, there is a solution. Start by following The Clothing Coach for more info and content, and book a call or visit our San Francisco Studio to learn more. By following the examples of successful professionals like the ones referenced (and many more) you can create a personal brand that sets you apart and helps you achieve your career goals. Good luck and always remember, It’s not the fashion, it’s the passion!

Is Your Style Hurting Your Income?

Having a strong personal brand and dressing well can go a long way in boosting your income potential. Research has shown that individuals who invest in their personal brand image are more likely to earn higher salaries and even be perceived as more competent and trustworthy by their colleagues and clients. This idea, that dressing better and developing your personal brand image can help you make more money is among the main ways we can demonstrate how working with a clothing coach can change your life.

Firstly, let’s look at the role that dressing well plays in income potential. A study conducted by the Social Psychological and Personality Science Journal found that dressing formally leads to higher levels of abstract thinking, which is associated with better job performance. You look good….you feel good…they PAY good. (Classic Deion Sanders quote has actual science behind it) The study also found that employees who dress well are more likely to be perceived as competent, confident and trustworthy, which led to increased opportunities for promotions and salary raises.

Another study conducted by researchers at the University of Hertfordshire found that people who dress well earn an average of 20% more than their dressed down counterparts. The study also found that dressing well can increase your chances of getting hired and can also positively impact performance evaluations.

Now when it comes to personal branding, A study by CareerBuilder found that over 70% of employers use social media to screen potential candidates during the hiring process. This means that your online presence and personal brand image can have a significant impact on your career success. A strong personal brand that showcases your skills, expertise, and unique qualities can help you stand out; but without knowing you, your look and how you present yourself can directly increase your chances of getting hired for higher-paying positions.

Now having a strong personal brand can also lead to more business opportunities and increased income potential for entrepreneurs and freelancers. A survey conducted by LinkedIn found that freelancers with a strong personal brand earned an average of 60% more than those without a personal brand. You will be approached more, invited more and engaging more effortlessly. They come to you. (a salespersons dream)

So investing in your personal brand image and dressing well can have a significant impact on your income potential and bottom line. By dressing formally and creating a strong personal brand that’s complementary to your personality and goals is the best way to showcase your skills, expertise and you can increase your chances of getting hired for higher-paying positions. Whether you’re an employee, owner, manager, freelancer, or entrepreneur, taking the time to invest in your personal brand image can pay off in the long run (and often sooner than you expect).

This is our specialty at The Clothing Coach Studio in San Francisco’s Union Square. Book a call today and find out how we can enhance your personal brand image.

4 TV Anchors to Watch

In today’s world, personal branding and professional style have become crucial elements in building a successful career. Whether you’re a high-powered executive, a real estate professional or someone looking to raise your profile and career, your personal brand and wardrobe speak volumes about your professionalism, competence, and confidence. One way to learn from experts in this area is to look to TV anchors who are well known for their style and personal brand. Let’s take a closer look at how you can learn from some TV personalities we have identified as personal brand leaders. Watch these 4 style pros and apply their tips and tricks to develop your own personal brand, wardrobe, and professional style.

Nora O’Donnell – Best for the High-Powered Female Executive

Nora O’Donnell who most notably anchors the CBS evening news is always sharp with a strong sophisticated –yet simple professional style. She is an excellent example of a high-powered female executive who has developed a strong personal brand through her wardrobe and style choices. One of the key takeaways from O’Donnell’s style is the importance of simplicity and elegance. She often opts for tailored suits, classic dresses, and minimalist accessories. This approach emphasizes her professionalism and authority while still remaining stylish and feminine. ***Alexander McQueen is a common theme in her wardrobe and you’ll notice it’s styled completely differently than what’s typically displayed on their website or how their clothing is promoted.

When it comes to developing your personal brand, take a page from O’Donnell’s book and focus on creating a wardrobe that exudes elegance and sophistication. Invest in well-tailored pieces that will last you for years to come, and don’t be afraid to incorporate bold statement pieces to add personality and flair.

Kenny “The Jet” Smith – Best for Male Executives and Real Estate Professionals

Kenny “the jet” Smith is a retired NBA player television analyst on Inside the NBA and more. He’s known for his impeccable style, and is an excellent example of how male executives and real estate professionals can create a powerful personal brand through their wardrobe choices. Smith often opts for classic, tailored pieces, and notable color choices for suits, blazers, and dress pants. He also knows the importance of adding personality to his wardrobe through his accessory choices, with bold ties, wide peak lapels or unique pocket squares.

Check out Kenny Smith on TNT and focus on investing in classic, timeless pieces that will last you for years to come. Don’t be afraid to experiment with color and accessories to add personality and be mindful of your goals and non verbal cues.

Al Roker – Best for the Tasteful Gentleman Embracing a Mature Look

Al Roker is a journalist, weather forecaster, and television personality who is well known for his tasteful, mature style. He is an excellent example of a gentleman who has embraced a more mature look while still remaining stylish and sophisticated. Roker often opts for classic, tailored pieces, such as suits and blazers, and he knows the importance of investing in quality materials that will last.

When it comes to developing your personal brand, take a page from Roker’s book and focus on investing in high-quality pieces that will stand the test of time. Don’t be afraid to experiment with different textures and materials, such as wool or cashmere, to add depth and richness to your wardrobe.

Jenna Bush – Learn how to Raise Your Profile & Career Through Updating Wardrobe and Make-up

Jenna Bush Hager is a journalist, author and television personality who is well known for her now bright and polished style on her show with Hoda Kotb. She is an excellent example of someone who has raised her profile and career through updating and enhancing her wardrobe and makeup choices. Bush often opts for bright, bold colors and statement pieces with patterned blouses or statement necklaces. She clearly knows the importance of a polished makeup look with a focus on bold lip colors, defined brows and a complimentary hair length and style. Kudos to the stylists and artists who helped her develop this look, maximizing her features as the focal point.

Your personal style is a brand that can enhance, -or hurt your professional goals. Check out The Clothing Coach Blog and San Francisco studio, or schedule a free call to better learn how to develop your wardrobe and personal brand.